ICE BITE and Fort Storage

A product by Univar named ICE BITE is being introduced to the marketplace. It's an organic liquid made from beet juice which is added to salt mixtures for the de-icing of roadways. {SDS} designed a new identity and image for the product, including trade show banners, truss graphics and a brand usage guide.

Fort Storage is a company owned by Univar, located in Canada. When distribution was added to their service line, they decided to take a look at their current logo. {SDS} created a new mark for the company to work in conjunction with the Univar corporate brand. Business papers were developed to complete the process.

Identity
Branding
Exhibit